Filtering by Tag: umamiwaves

LOCAL VS GLOBAL

Our weekend was crazy. Friday’s festivities started with Dylan Hall’s E.P. Release Party and ended with INVT’s set at Little Spaiti. Saturday got us way too tired, football during the day and another local party at night. What better way to wrap up the litness than with a blog? Are we right…

Well, whatever you think you’re still reading. We’ll take it as a yes. The weekend brought an important point to all our eyes. By all we mean the UMAMI crew. After seeing multiple amazing performances from local talent, we realized we need to cover an issue that stands in the way of UMAMI, locals, and a lot of listeners, whether you listen to music on the daily or on the boat throughout the weekend.

What to listen to. It sounds simple but it isn’t. When we turn on the radio or we use the outdated but still very popular Pandora you get the hits. Billboard hits, radio hits, mainstream hits, all types of hits. Now imagine you’re in the car. You’re on your way to school in the morning and it’s a Monday. Fuck we hate Mondays.

Anyways, your on your way and you’re listening to music. If you aren’t, we’re sorry to say that you’re lame. What are you listening to? For most, hits. Again, hits on the radio or hits that Spotify and Apple Music want you to listen to. Is it bad? We’re not the biggest fans but no, it isn’t. Close to all Americans listen to them.

After the story there’s always a point. Our point is that A LOT of people listen to hits. Now our question: How many people listen to locals?

We got to give credit to Dylan Hall and his amazing performance to finish off an amazing event. After he rapped his last phrase, he made a speech in which he gave thanks to friends, family, his crew and said “I listen to locals on the daily”. We do too. That doesn’t make it amazing. The way he said it, the way he went about it really stuck to us. The people that were in the room listening to him felt his sincerity, his realness for the local community, and the want for locals to be heard. All in all, it taught us a lesson that even though we’re listening to locals, we’re also listening to the Migos, Travis Scott, Diplo, Flatbush Zombies and too many more. How do we find a balance between our city and the world?

Since we started with music let’s keep using music as an example. If you’re starting to catch onto our drift (and have hopefully dived into the deepness of our blogs) you’ll notice that this can be for any art form anywhere. Where does a person find the balance between giving to the local community while giving to the world? At what point does the artist give him/herself freedom to go outside of the local community? As a listener and observer, who should we listen to? Who should we support?

All of you won’t like our answer but we think it’s the truth. Listen, support, watch, learn from who you want to learn from. Yes, we support locals to the max but we’re all humans, you’re attracted to what you like. Someone who doesn’t appreciate FOOM! shouldn’t have to support them because they’re local. On the contrast, someone who loves FOOM! shouldn’t feel forced to enjoy the radio. We’re all different, we all like different things and, us included, have locals we aren’t real fans of.

Appreciate locals but you don’t have to love them. Support the people you think are amazing, not the ones your friend is always listening to. Do the extra step and immerse yourself in Youtube, IG, or any other platform. Find those people you like, even if they aren’t only locals. From a creatives perspective, we cherish 10 committed supporters more than a 100 bots. Keep it real Miami, not only for the creatives, but for you.

#SUPPORTLOCALS

Soundcloud Gen.

Happy hump day! With Thanksgiving right around the corner, we’re spending today analyzing what we’re thankful for. Besides family, friends, and the basics, we’re thankful for your support! Yes, we know we’ve said it before but fuck it, WE REALLY ADORE YOU GUYS. Organizations, or any company for that matter, can’t function without people supporting a common goal. We’re way too thankful for your support (although, are you ever too thankful?).

Sentimental notes aside, we’re excited for the weekend. Friday is Dylan Hall’s E.P. Release Party and the long weekend is just what we need to get ready for Basel. If you haven’t heard, we’ve been busy planning a pop-up that hit a little bump in the road. Plowing forward, we hope to bring you a “Locals Only” pop-up for Basel 2018. More info on Dylan Hall’s E.P. Release Party under “tickets” and we’ll keep you updated through our socials for Basel.

Dylan, as well as many rappers, let’s say musicians to keep it general, started with nothing. Ok, maybe they had enough money to get a couple speakers, maybe a mic to record a song or two, but for the most, including us, we had to make something out of nothing. The first step to doing so is determination and motivation. Determination to get somewhere, motivation to do something about it.

Once any artist has an innate feeling to create for whatever reason they think makes it worth it (in other word determined and motivated), we move on to having a platform to express themselves. Take a second to think about it: ANY artist, whether it’s in music, writing, dance, acting, etc. starts with a feeling, with a need to do that art form. If your parents have money, you get to go to arts school. If they don’t, your stuck with nothing other than the internet.

Platform, platform, platform. UMAMI, why did you start? Because we wanted to create a performing platform for local artists and the youth. Soundcloud, why did you start? Because we wanted to create a platform that enables anyone to upload, record, promote, and share originally created sounds across the web. Platform is immensely important to all artists, Soundcloud is specifically important to musicians.

Soundcloud was founded in 2007 by Alexander Ljung. iTunes was founded in 2001, Youtube in 2005, and Spotify in 2008. Today, these platforms are the largest music streaming platforms in the world (sorry Band camp). All are widely used for uploading anything from music to music videos and lyrics, but only two specialize in free, un-restricted uploading: Youtube and Soundcloud.

Back to Dylan and artists without much but a passion for their art, creating music videos for Youtube is expensive. iTunes and Spotify make the process difficult. We’re left with Soundcloud, and we just explained the whole reason behind the Soundcloud Gen., got it?

Fine fine fine, let’s dig a little deeper. Artists aren’t interested in paying to upload their music. If anything, they want money for their streams (which they should)! Like not wanting to pay for uploads, they don’t want to wait all day to get their song up (who does?). Soundcloud swooped in to fill the void. With Soundcloud, any artist at any level could finally, and quickly, upload their music and get feedback immediately. C’mon, you know what we’re talking about. Go to our Soundcloud and check out any of our playlists. Go ahead, test that comment section!

Soundcloud came and hasn’t stopped. Recently, Soundcloud has grown enormously due to the influx of “wanna be rappers”. Dylan isn’t a wanna be, a lot of artists on Soundcloud aren’t, but the fact is that with such an easy platform to access and upload, people who shouldn’t be rapping are. Wait Wait Wait. Just Wait. We aren’t in the position to judge musical abilities but we are. Why? Because we have enough experience in the music industry that we can tell what has potential and what doesn’t. Obviously, we can be wrong, but the trend is increasingly growing…. Everyone wants to rap/produce. Fuck, we wanted to before we saw the market.

As the social trend to rap increases, which in our opinion isn’t a bad thing, comes the Soundcloud Generation (Soundcloud Gen). Juice Wrld, Dexter, Ski Mask, XXX, basically the whole “new” South Florida rap game comes from Soundcloud. There is amazing talent on Soundcloud and some not so amazing ones too. Cole Bennet, owner of Lyrical Lemonade and videographer for some of the biggest music videos in the music industry today, started with filming “Soundcloud rappers”. His ideal is similar to ours: The Soundcloud Gen is on top now, what will be the next big thing?

  • Side note: This blog is to understand the Soundcloud Gen, why it began, and whether Soundcloud will remain the platform for start-up musicians. We encourage ALL artists and musicians to start or continue uploading their work on Soundcloud and other streaming platforms (if feasible). If you have a dream and a passion for music, do it! You have nothing to loose.

Issa Joke. - 21 Savage

Issa Joke. - 21 Savage

Out the door update

UMAMI fam!!!

We miss you. It’s been a while since we’ve seen you at VENTURE and we’re eager to catch up. Without giving too much away, we thought Friday was the perfect time for an UMAMI, as well as local update.

Locals First: The last time we spoke was for the elections. As many of you know (some might not), elections for governor and senator were so close that the votes went to a machine recount! Recounts came back and it looks like Scott, as well as Desantos will win. What to take away from this election? YOUR VOTE COUNTS! The senate race was as close as 0.25%.

Ultra’s Ultra Dilemma: We’ve mentioned Ultra on our blog and in newsletters (P.S. subscribe for our newsletter on the footer of each page), and the decision has come to move the festival to Key Biscayne. On Thursday, Nov. 15th, the Miami commissioners passed the bill to have Ultra 2019 at both the Marine Stadium and Historic Virginia Key Beach. How will the festival handle two places at once? We’ll find out March 29th-31st.

Time to Bundle Up: We all felt that cool weather this morning on our way to school, work, friends, wherever you hooligans meet. Make the most of the cool weather while you can, temps are supposed to rise by the end of the weekend! Our idea? Netflix and Chill, take a bike ride, walk without sweating from your forehead, and cap it all off with a little hot chocolate.

#umamiway: As we approach the end of the year, we’ve been getting a lot of questions regarding our plans moving forward. We don’t want to give away too much for 2019, since we’ll be posting soon enough, but we’ll give you previews for the end of 2018 (including Basel)!

  • DYLAN HALL E.P. RELEASE PARTY: Friday, Nov. 23rd join Dylan and friends as we celebrate his first E.P. More info under “tickets”.

  • DANKSGIVING: Presented by our friends at FlamingoRx, Danksgiving is the place to be Sat., Nov. 24th! As well as supporting the CBD community, the event will be a place for people to donate to the homeless. Check @flamingorx on IG for more info.

  • BLNKCNVS Presents: Die Aantwoord (Wednesday, Dec. 5th), Action Bronson (Thursday, Dec. 6th), Juice Wrld (Friday, Dec. 7th), and Kaskade (Saturday, Dec. 8th). What else is there to say? Buy tickets at http://vor.us/a0071.

  • GALAXIA: @thriftylion.festivals and us are teaming up for Basel! Saturday, Dec.8th is the date, more info coming soon.

  • RAKASTELLA: For the third year in a row, Historic Virginia Key Beach is home to Rakastella, one of the most loving and liberating festivals in Miami! Inspired mainly by house music, Rakastella made the move to go from 3PM-7AM (Saturday, Dec.8th)!!! We’ll be there after Galaxia having a blast. Join the party and find more info at http://rakastella.com.

This sums up most of our plans for 2018. Depending on you, we’ll have a pop-up during Basel….


COMMENT, LIKE, REPLY, BLOW UP OUR SOCIALS (IG, FB, TWITTER) AND LET US KNOW IF YOU WANT TO SEE AN UMAMI: LOCAL’S ONLY POP-UP BEFORE 2019!

Have a great weekend and talk soon,

UMAMI CREW

Events Are Different.

Events are made for people to come together, interact, and converse. People go to clubs and enjoy a couple (or more) drinks followed by dancing and the occasional hook-up. It’s nothing more than letting go, having a good time and for most, “relaxing”. The event world is a whole lot different. In the 21st century, there’s events for just about any specialty good on the market. Vegan festivals, potato festivals, yoga/meditation festivals to name a few. Events have a purpose that’s developed to cater to a certain market, in-turn bringing in a certain “crowd” of people. UMAMI accepts all crowds of people and makes it easy for people to share ideas. The philosophy I go by is as follows: Good vibes bring good everything. If we, as UMAMI, share positive ideas, values and generally maintain a good attitude towards any situation, we attract the same.

UMAMI’s presence was solidified with a statement an attendee made at the last event. He said, and I quote, “You’re making a community outta a (out of a to be classy) pile of individuals”. Miami has been known to be exclusive. Coming into the community, being part of it and contributing to it isn’t easy.

Through art, good vibes and creatives, we’re bringing together people that should’ve been together long ago. We’re using art as a medium for social inclusion, development and awareness for all types of social/global issues on a local and global scale, one thing this country definitely could benefit from.  

INVT @ VENTURE 2018! Shot by @apexvisuals. Background to our now infamous website :)

INVT @ VENTURE 2018! Shot by @apexvisuals. Background to our now infamous website :)

*Written by Dries Darrow, creative director and owner of UMAMI.*

Another legend..

HAPPY SUNDAY UMAMI FAM!!!

The past couple of weeks have been crazy. We decided that today, with the passing of a true lyrical legend, is the time to sit back, open a beer, and write. If you're interested in what we've been up to, check out the "tickets" tab! VENTURE, our next event on Friday, September 28th, will make us writing less up to you. I'll even include this for you readers: We're taking on the Bandshell in December!

Friday, September 7th is the end of Malcolm McCormick's life, also known as Mac Miller. We're not writing to talk about how he died (suspected overdose), this blog is to tell the story of his life and the people he touched through music. Again, we're not talking about how he died and we're definitely not making a publicity stunt out of his death. Death is a time to remember someone for good, not bad, and not take his life for less than it was worth. 

Born in Pittsburgh, Mac Miller started his rap career early. He put out his first album in 2012, Blue Slide Park, which became the first independent album to hit Billboard chart in more than 16 years. Guess how old he was? Only 19 fucking years of age. That's as old as a lot of teens, but those teens aren't writing albums, they're playing Fortnite. 

He continued his career to write 4 more albums, his latest being "Swimming". Throughout his career, Miller had a number of problems to deal with. His girlfriend for two years, Ariana Grande, his addiction to lean and the tabloid headlines reading something new about him every day. As Mac put it, "It just seems exhausting to always be battling something... to always be battling for what your image is supposed to be". In the end, Mac showed who he was through music. Let's talk about our favorite album. 

Divine Feminine, released in 2016, is hands down Mac Miller's best album. Featuring Kendrick Lamar, Anderson Paak, ex-girlfriend Grande and Ty Dolla Sign, Mac decided to do something different. He wrote a jazz album. Yup, we said it, it's a jazz album. Mac was never one to be like others. His rhymes were relatable, his beats were style changing, diverse and new to the rap game. In Divine Feminine, he gives rap a whole new light. 

Speaking about giving rap a whole new light, we want to talk about another rapper who died way before he should've, XXXtentacion. For simplicity we're calling him X. X is near and dear to our hearts. Being from Soflo and being shot in the same area we drive, his death put a toll on Miami's rap community. What we find important, rather than how he died and when (June 18), is the amazing attitude he gave towards music. X made albums for himself, not the people, and people chose to understand him through it. His latest album before death, "?", was a masterpiece of rock, rap and Spanish music squished into one. Just months before being shot, X said "I try to live as long as I can for these kids and die a good death, because if I don’t live long, they not gonna want to live long". We hope everyone wants to live long, his death came way too short. 

In the last couple of months, we've seen so many deaths yet seem to only talk about the greats (Mac and X). We should talk about their death and remember them for their great contribution to the rap community, yet we should realize more. People are overdosing on drugs and getting shot everyday. These problems that lie within the rap community lie outside of it. The fact is that death should never come so soon. Why is drugs taking over creatives? Why is death brought on people with notability? 

This question lies in our heads for months now. We can't give an answer that'll change anything, rappers will still have an absurd amount of money they can choose what to do with. If they want drugs, they get them, if they want money, a motorcycle, they'll get it. How can we keep these celebrities level-minded? Money get's to their brain before smarts do, can we help them? We think not. They'll still keep doing what they want to, even if their manager (or mom) tells them not to.

What we need is a social movement towards death. It sounds crazy but it's true. Too many people are dying as too many people are being born in the world. Death should not be seen as such an easy part of life. In the 21st century, it can't be normal for rappers to die so young. Fuck saying rappers, anyone! Let's start thinking different. Let's be positive towards having the longest and best life possible. Let's take care of ourselves, make smart decisions and surround ourselves with people who see a future, not just today. Its what Mac, X, and all the other historic rappers would've wanted. 

 

- Live Forever Larry Fisherman.

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